Jackee Kasandy

Founder & Chief Executive Officer, Black Entrepreneurs and Businesses of Canada (BEBC) Society

Jackee Kasandy is an expert in Retail, Marketing and Strategy practices with 15 years corporate experience and 8 years as an entrepreneur. Since founding her own successful lifestyle brand Kasandy Inc, Jackee worked on advertising, marketing, growth and transformational strategy across a variety of industry segments including retail, food, consumer products, corporate and hospitality.  

She has extensive experience in large-scale multi-year marketing, advertising and digital strategy, with a focus on product launches, mass market retail strategy, customer journey redesign, store operations, digital transformation, sustainability and innovation. 

Jackee has appeared in numerous news articles nationally and internationally, stories and interviews clips. She appeared in Montecristo Magazine and was recognized by the Vancouver Economic Commission | 23 Black Leaders in Vancouver telling her own entrepreneurship story, educating and advocating for women, business owners and the Black community. 

She currently serves as the global president board chair of the BEBC Society having founded it in 2020, as well as the CEO of Kasandy Inc which she founded in 2014 and established in 2016 with a brick & mortar store located at the historic Granville Island in Vancouver BC. She is also a board of director for Union Gospel Mission in Vancouver, BC & a board commissioner for BC Housing. 

Prior to founding Kasandy Inc and later BEBC, she was a marketer at WorksafeBC, BCFerries, BCLC and before that at advertising agencies in Toronto.

Speaker Sessions

CBSR Member Roundtable: Climate Transition Plans, Reporting & Transparency (Invite-only)

  • Reaching Destination Net Zero
  • Circular Practices and Business Models
  • Finance, Trade and Investment
  • Labour, Skills Training and Capacity Building
Session Date
Tuesday, Feb 13 2024 | 9:00 AM - 4:00 PM
Martha Hancock Executive Director, CBSR
Jackee Kasandy Founder & Chief Executive Officer, Black Entrepreneurs and Businesses of Canada (BEBC) Society
Adam Lynes-Ford Co-Founder, My Climate Plan
Jamie Biggar Co-Founder, Co-Creation Lead, My Climate Plan
Trish Kramer Engagement Manager, Canada, CDP
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