Barbara Evaeus joined WWF in 2007, after a 20 year business career in international marketing, executive sales and sustainability communications. In addition to developing campaigns aimed at building public opinion, Barbara’s focus since joining the organization has been on creating WWF’s Climate Solver platform which aims to support the commercialization and dissemination of transformative climate technologies. Barbara is also engaged in the area of urban sustainable development, and has been involved in the development of the Earth Hour City Challenge – a global project to catalyse a rapid transition towards a 100% renewable and sustainable future.
Barbara is a widely recognized public speaker and moderator who is excels in creating a dynamic environment for meaningful and constructive dialogue. With a BSc in Social Welfare and Psychology, and great interest in people and the environment, Barbara’s main personal and professional objective is to apply her skills and experience to the global effort to safeguard our planet.