John McPherson

John McPherson

Sector Development Manager, Cleantech, Vancouver Economic Commission

The longest-serving member of VEC, John McPherson works as a Sector Development Manager for VEC and is responsible for supporting cleantech innovators and strengthening Vancouver’s cleantech ecosystem. Part of his role involves organizing strategic events and managing initiatives that address company-related challenges – a large proportion of John’s time is spent managing the Green and Digital Demonstration Program (GDDP). GDDP gives entrepreneurs access to municipal assets and infrastructure for testing and showcasing emerging green and digital technologies. The City then provides GDDP participants a reference and testimonials for companies to use in their marketing and sales efforts – allowing them to attract new investors, partners, and clients both locally and around the world.

John is currently scaling up the GDDP into a regional initiative and is working with regional asset owners including YVR, the Port, and Translink. The initiative, called the Tech Deployment Network (TDN), will also be used as a platform to attract investment and business to the region.

John has previously held senior marketing and sales roles in the private sector and started his career in Hong Kong as an Assistant Trade Commissioner.



Sessions with this Speaker

Green Gamechangers Innovation Challenge Series

Advancing cleantech innovation in Canada is an economic gamechanger, and represents an incredible opportunity for job creation, climate mitigation and whole-system transformation. Sponsored by Foresight Cleantech Accelerator and in collaboration with the Vancouver Economic Commission, hear about emerging opportunities that are poised to raise the bar in Canadian cleantech. Join us in this exciting presentation showcasing seven challenges.

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Bryan Buggey Director, Corporate and Sector Development, Vancouver Economic Commission
John McPherson Sector Development Manager, Cleantech, Vancouver Economic Commission
Jimmy Zammar Director, Integrated Strategy and Utility Planning, City of Vancouver
Mark Warren Director, Business Innovation and Measurement, FortisBC
Niklas Kviselius Manager, New Mobility, TransLink
Jamie Gray-Donald Senior Vice President, Sustainability and EHS, QuadReal
Jeanette Jackson Chief Executive Officer, Foresight
Patricia Russell Senior Economic Analyst, CleanBC
Dylan Groven Director of Corporate Innovation, Foresight
Jonathan Moser Head, Environment and Public Affairs, Canada, LafargeHolcim