Shelley Balanko is a seasoned ethnographer with a deep background in social psychology whose expertise lies in dissecting cultural influences into actionable, future-focused insights. She has spent nearly two decades steeped in the food and beverage industry, with her finger on the pulse across consumer packaged goods, retail, and foodservice segments. As a member of The Hartman Group leadership team, Shelley spearheads business development where her focus is understanding industry challenges and needs.
Shelley graduated from the University of Windsor with a Ph.D. in Applied Social Psychology. She has a MA in Applied Social Psychology from the University of Saskatchewan and a BA in Psychology from the University of British Columbia.